# Hook Machine (Kallaway)

> Claude skill file by Kallaway that acts as hook researcher, generator, grader and reviser: analyses the top videos of channels you choose through the Sandcastles MCP, extracts winning hook patterns into a format library and personalised rubric, then writes 10 graded hooks per topic and rewrites your own. Works for Instagram, TikTok and YouTube Shorts; needs Sandcastles credits.

- **Open:** https://orphic.adarshji.com/explore/hook-machine-kallaway/files (saved copy; original https://docs.google.com/document/d/1o1UjxdWlaU2oIcO1k2qbEj5AdPJQ6NDx/edit)
- **Type:** prompt · **Category:** [Social content](https://orphic.adarshji.com/explore/category/social-content.md)
- **Tags:** hooks, claude-skills, short-form, scriptwriting
- **First found:** 2026-10-30 · **Web page:** https://orphic.adarshji.com/explore/hook-machine-kallaway

## Use it to

- generate and grade hooks for reels and shorts
- learn which hook formats win in your niche
- rewrite your own hook three better ways
- run the hook machine as a claude cowork task

## Saved files (4)

Every file, in folders, with players and downloads: https://orphic.adarshji.com/explore/hook-machine-kallaway/files.

- Hook Machine Starting Prompt.md · Markdown, 23 KB · https://orphic.adarshji.com/api/public/files/b23d4946-9255-48e1-a997-0cc69424e766
- Hook Machine Starting Prompt.pdf · PDF, 226 KB · https://orphic.adarshji.com/api/public/files/8abf133f-ed1b-48a9-815c-629bc32e3842
- hook-machine.md · Markdown, 24 KB · https://orphic.adarshji.com/api/public/files/b3430eb7-c2f0-434d-8af2-8581aaff2c7f
- hook-machine.pdf · PDF, 217 KB · https://orphic.adarshji.com/api/public/files/c3c90d23-832b-4f93-a404-eea69e84acb3

## From the same post

- [Sandcastles.ai](https://orphic.adarshji.com/explore/sandcastles-ai.md): Short-form video research tool: finds outlier videos in your niche, analyses why they went viral (transcripts, storytelling sections) and… · tool · https://sandcastles.ai

## More in Social content

- [Outlier Formats (@louisbuildsbrands)](https://orphic.adarshji.com/explore/outlier-formats-louisbuildsbrands.md): Free 8-page PDF by Louis Chung (@louisbuildsbrands, Luvino Media) explaining five outlier short-form formats: post-it notes (educational),… · resource · https://orphic.adarshji.com/explore/outlier-formats-louisbuildsbrands/files
- [100 Viral Formats (Format Book)](https://orphic.adarshji.com/explore/100-viral-formats-format-book.md): Free Drive folder of about 100 proven viral short-form video formats sorted into Advice, Easy to use, Opinion, Relatable and Storytelling;… · template · https://orphic.adarshji.com/explore/100-viral-formats-format-book/files
- [linkedin-skills](https://orphic.adarshji.com/explore/linkedin-skills.md): 12 Claude Code and Codex skills for LinkedIn that research and write human-sounding posts in your voice, craft comments and replies,… · repo · https://github.com/sergebulaev/linkedin-skills
- [Ootto Claude content skills](https://orphic.adarshji.com/explore/ootto-claude-content-skills.md): Free, copy-paste Claude skills from Ootto (the reel says 54) for an Instagram content factory: research, hooks, scripts and captions, using… · repo · https://github.com/Ootto-AI/claude-content-skills
- [Ootto virality skill](https://orphic.adarshji.com/explore/ootto-virality-skill.md): Free Claude skill from Ootto that checks hooks against what made reels work in the first 3 seconds, rewrites weak ones and plans comment… · repo · https://github.com/Ootto-AI/claude-virality-skill
- All of them: https://orphic.adarshji.com/explore/category/social-content.md

Up: [Social content](https://orphic.adarshji.com/explore/category/social-content.md) · [All categories](https://orphic.adarshji.com/explore.md) · [Start here](https://orphic.adarshji.com/llms.txt)