orphic
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orphic

Orpheus went into the underworld to bring back what was lost. Orphic goes into reels, DMs and link-in-bio pages and brings back the real link.

  • How it works
  • Catalogue
  • For AIs
  • Open source
© 2026 Orphic contributors · MIT · made by Adarsh PandeyEvery find credits its creator.
Catalogue/Social content

Resource

Outlier Formats (@louisbuildsbrands)

Free 8-page PDF by Louis Chung (@louisbuildsbrands, Luvino Media) explaining five outlier short-form formats: post-it notes (educational), multi-tasking (talking while doing a task), the process (ads that use the process as the hook), clone (comparison) and angle change, each with three viral example reels (up to 53.6M views).

OOppeenn tthhee ssaavveedd ccooppyyOriginal on drive.google.com ↗
Type
Resource
Category
Social content
Verified link
Checked
First found
1 Nov 2026

Use it for

  • ↳Pick a proven format for reels or tiktok
  • ↳Make ads that use the process as the hook
  • ↳Plan educational or talking-head content that retains viewers
  • #short-form
  • #instagram
  • #ads
  • #scriptwriting

More in social content

  • 100 Viral Formats (Format Book)Free Drive folder of about 100 proven viral short-form video formats sorted into Advice, Easy to use, Opinion, Relatable and Storytelling; each format has an example video plus a Word doc with the original Instagram post link, its text hook and full caption, ready to copy for your own reels.drive.google.com
  • linkedin-skills12 Claude Code and Codex skills for LinkedIn that research and write human-sounding posts in your voice, craft comments and replies, analyse your feed and build a publishing cadence. MIT.github.com
  • Ootto Claude content skillsFree, copy-paste Claude skills from Ootto (the reel says 54) for an Instagram content factory: research, hooks, scripts and captions, using your NotebookLM notes as memory to turn ideas into reels.github.com
  • Ootto virality skillFree Claude skill from Ootto that checks hooks against what made reels work in the first 3 seconds, rewrites weak ones and plans comment funnels (claims it ran a page to 3.5M views).github.com
  • Hook Machine (Kallaway)Claude skill file by Kallaway that acts as hook researcher, generator, grader and reviser: analyses the top videos of channels you choose through the Sandcastles MCP, extracts winning hook patterns into a format library and personalised rubric, then writes 10 graded hooks per topic and rewrites your own. Works for Instagram, TikTok and YouTube Shorts; needs Sandcastles credits.docs.google.com
  • Sandcastles.aiShort-form video research tool: finds outlier videos in your niche, analyses why they went viral (transcripts, storytelling sections) and helps remix them; has a Claude MCP plugin.sandcastles.ai